Vivid Sydney 2012 - 2014
Client: Destination NSW
Production Company: Spinifex Group
My Role: Senior Producer (Media)
Project Description:
Having been involved with Vivid Sydney since the early days of the festival, Spinifex has played an instrumental role in helping shape the event into what it is today.
During my time in the Spinifex Sydney office, I oversaw content production across 3 Vivid festivals, and became the primary client interface across all Spinifex Vivid projects. Some of the highlights include:
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MCA Projection (2012): the façade of the old MCA building was transformed into an amazing10-minute projection show inspired by the Russian Constructivist movement
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MCA New Facade interactive (2012): the MCA’s then recently refurbished new façade played host to a unique creative collaboration with Black Eyed Peas front man and Intel’s Director of Creative Innovation, will.i.am, which took the form of an interactive music experience
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Cadman’s Cottage and Billich Gallery wall (2012): Working with the Australian Bureau of Statistics, we took data visualization to a unique, eye catching new level, via an interactive projection to promote the release of ABS' 2011 Census data
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Audi Projection (2013): to support the launch of the new A3, Audi asked Spinifex to bring the car to life on the heritage listed walls of the Sugar Stores building
