Vivid Sydney 2012 - 2014
Client: Destination NSW
Production Company: Spinifex Group
My Role: Senior Producer (Media)
Project Description:
Having been involved with Vivid Sydney since the early days of the festival, Spinifex has played an instrumental role in helping shape the event into what it is today.
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During my time in the Spinifex Sydney office, I oversaw content production across 3 Vivid festivals, and became the primary client interface across all Spinifex Vivid projects. Some of the highlights include:
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MCA Projection (2012): the façade of the old MCA building was transformed into an amazing10-minute projection show inspired by the Russian Constructivist movement
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MCA New Facade interactive (2012): the MCA’s then recently refurbished new façade played host to a unique creative collaboration with Black Eyed Peas front man and Intel’s Director of Creative Innovation, will.i.am, which took the form of an interactive music experience
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Cadman’s Cottage and Billich Gallery wall (2012): Working with the Australian Bureau of Statistics, we took data visualization to a unique, eye catching new level, via an interactive projection to promote the release of ABS' 2011 Census data
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Audi Projection (2013): to support the launch of the new A3, Audi asked Spinifex to bring the car to life on the heritage listed walls of the Sugar Stores building
